Institute of Sales & Marketing

3. Instructor

Course Leader: Steve Halligan

Steve has been active in all aspects of sales and sales management for over 25 years he moved to Dubai in 1991 and is the Managing Director of Dubai based employee motivation specialists The Core Group.

The Core Group are dedicated to helping organisations achieve better results through developing and maintaining high levels of employee motivation.

Career Experience:

He has worked across the region and has extensive experience in the following industries:

Automotive; Airline; Hotels and Hospitality; Medical; Pharmaceutical; Construction; Banking; Government; IT; Logistics; Advertising; Oil & Gas; Telecoms; Retail.

During his time in the region he has gained unique insights into the issues that motivate (and in many cases de-motivate) employees and what management can do to develop and implement more productive strategies. His highly energetic and clear communication style helps to make what is a very complex issue, simple and understandable with actionable ideas and recommendations.

He has worked with multi-national, local companies and several government bodies. With the research tools they have developed, The Core Group has a wealth of data and case studies to support their consulting/training interventions.

Steve has develop and delivered a series of training programs across the region ranging from leadership and management to personal skills such as time management and public speaking. His highly energetic and dynamic style ensures that all course delegates leave with some new found knowledge or ability.