Video Marketing & Vlogging

Online Video is the future of content marketing. Video has already started to change the game for marketers, customers are now more connected than ever. Cisco now predicts that 80% of all Internet traffic will be streaming video content by 2019, up from 64% in 2014.

Course Content

Overview

• How to use a Smartphone to create video and the apps which help.
• How to create your first piece of video content.
• Simple editing, adding images and music to video.
• Using Social Media to get views.

Course Content

• Why you should create video content.
• Getting Started.
• Using just your Smartphone.
• Equipment you need.
• The 5 Steps to create your first piece of video content.
• Live Streaming software.
• Basic Editing and Production.

Training Methods

By all means, bring your pencil case, and yes, there will be handouts, but there will be a lot more discourse, debate, improvisation, role play, technology, practice and group dynamics. The training will be conducted in a friendly, fun atmosphere, which not only allows for different learning styles, but respects each delegate as an individual and ensures each one is challenged and derives maximum benefit from the course. Our aim is that you will be highly stimulated and encouraged to rethink

Who should attend?

The program is specifically designed for business owners, aspiring marketing and communication executives and managers who want to gain more practical experience on producing video content for marketing.

Meet the Course Instructor

Wayne Denner is an exceptionally knowledgeable, passionate and talented Digital Marketing expert with extensive expertise in digital and traditional marketing communications. With over 17 years’ digital experience, he specialises in the emerging trends of digital marketing and social media. He understands through vast experience where Digital Marketing sits and how it should be deployed as part of an overall marketing strategy for B2B and B2C. He has helped many well known companies and SME’s evolve their marketing strategies to embrace digital technologies and develop marketing plans which drive engagement, brand recognition, loyalty and ROI.

Wayne’s courses are dynamic, engaging and highly interactive and you will leave his course with an incredible amount of tools and up to date knowledge that you can put into practice immediately. He will help take your digital marketing strategy to the next level with cutting edge insights and outstanding industry depth of experience. ISM is delighted to welcome this highly in demand trainer to our top flight team of UK instructors.